SWEETS&SNACKS EXPO & ZETA ESPACIAL BRING SMILES TO CHILDREN
One more year, the Sweets & Snacks Expo in Chicago has been a very rewarding and fun experience for manufacturers and retailers. Pop Rocks® Inc, subsidiary of Zeta Espacial S.A. in the United States, presented the new Pop Rocks® Valerian range, a tie-in with summer´s most anticipated film, “Valerian and the City of a Thousand Planets” that was a great success.
In addition to showcasing new products, we participated in the annual donation to the nonprofit center “Give Kids the World Village”. This center, which depends on generous donations, offers a week of rest and fun to children with life-threatening illnesses and their families. Since 1986, its premises have become a sanctuary for 144,000 kids.
A trailer full of “sweet” donations from the exhibitors, Zeta Espacial S.A. (Pop Rocks Inc) among them, will be distributed among the kids of the center and will be used in parties and other activities organized by “Give Kids the World Village”.