The SIALAPYME event gathered last Tuesday November 8th, over 500 SME businessmen in a day where they shared inspiration, business ideas and experiences in their small and medium-sized enterprises.
Pop Rocks & Sephora unite to create a unique experience in grand opening of Sephora´s first store in Melbourne.
The Spanish newspaper “La Vanguardia” interviews Mr. Ramon Escolà, the inventor of popping candy Peta Zetas, to discover how the famous carbonated candy was created, how he founded Zeta Espacial S.A. in 1979, and how after 3 decades of intensive growth, the company is currently selling their candies in 70 countries worldwide.
Zeta Espacial’s most international brand, Pop Rocks, is leader both in retail stores and as an ingredient for food applications (ice-creams, desserts, chocolates, cereals, yogurts…) and foodservice.
A strategy of internationalization, innovation and adaptation to consumer trends has allowed Zeta Espacial to sell Peta Zetas in more than 60 countries worldwide.
Mundo Spanish, the leading website of the Spanish exporting companies with international presence, highlights the international presence of Zeta Espacial S.A. this week.